The good people at explain this better, but CC allows photographers and illustrators or creators of any content to clearly license their work, and tag it in such a way that it can be found online easily. Creative Commons came about as a way to simplify the minefield that is 'free' content (view our listing of free stock photo sites) and allow photographers to provide ('license') their work for free under easy to understand and standardised terms which benefit both the photographer and the user. Creative Commons images are a special subset of 'free images'.
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